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$685,000 Raised | Fundraising Goal Achieved!
Empower has introduced an innovative digital promotion and micro-payment scheme that significantly enhances relational organizing—the gold standard in text communications. This approach enables Empower to achieve remarkable scalability that dramatically surpasses previous organizing efforts in this space. For every $100,000 invested, Empower generates on average 50,000 additional relational conversations in Presidential battlegrounds. This pay for action program recruits individuals to message their friends, family, and colleagues about the importance of voting in this election cycle. With the inundation of TV ads, mailers, texts, digital ads, and more in battleground states ($15B total spend estimated for the 2024 election), this is a tactic that can break through the noise and create a real impact in the presidential race.
Geography: Pennsylvania, Nevada, Georgia, Arizona, North Carolina, Michigan, Wisconsin
Funding Type: c4c3
Contact:
Mike Pfohl, Executive Director
Presentation Date: 10/13/2024
$106,000 Raised | Fundraising Goal Achieved!
Common Defense is uniting veterans from across the political spectrum to support Democratic incumbent Senator Jon Tester in Montana. The program targets persuadable military veterans who are likely voters, using a comprehensive, multi-channel approach. This includes direct mail, peer-to-peer texting, paid relational organizing, earned media, and digital ads featuring authentic, direct-to-camera testimonials from veterans. By leveraging social proof and tailored messaging that speaks directly to veterans, the campaign aims to mobilize these voters and emphasize the importance of supporting the Democratic ticket in a way that resonates with their unique values and experiences. Note: this pitch card is specific to Montana but 1.5°CSG also raised funds for Common Defense in Texas and Nebraska displayed on those cards.
Geography: Montana
Funding Type: c4c3
Contact:
Alex McCoy, Co-Founder & USMC Veteran
Presentation Date: 10/13/2024
$2,225,862 Raised | Fundraising Goal Achieved!
Working America brings together over 5 million people without union representation to fight for fair jobs, a just economy, and a democracy that works for all. Their voter contact programs are rigorously tested using randomized control trials, ensuring they deliver Net Democratic Votes at highly cost-effective rates. Through these efforts, Working America has been instrumental in electing fair-minded leaders, defeating anti-worker legislation, and building grassroots power for working people across the country. 1.5°CSG played a leading role in fundraising for Working America's programs in Ohio, Montana, and Nebraska, while also helping to close critical gaps in Presidential battleground States prioritized by Focus For Democracy.
Geography: Montana, Ohio, Nebraska, Pennsylvania, Michigan, Wisconsin, Georgia, North Carolina, Arizona, Nevada
Funding Type: c5
Contact:
Matt Morrison, Executive Director
Presentation Date: 09/24/2024
$20,000 Raised
Nevada Conservation League (NCL) proposes an investment to support known climate champion, Shannon Bilbray-Axelrod, in what is sure to be a tight-race against extreme election-denier, April Becker, for a seat on Nevada’s powerful Clark County Commission. The commission is arguably the most powerful governing body in Nevada; tasked with regulating the most populated county in Nevada, overseeing their number one economic driver, The Strip, and most importantly for the nation, certifying elections. As the political voice of Nevada’s conservation community and an affiliate of LCV, NCL works to protect their climate, air, water, land, and health by translating conservation values into political and policy priorities.
Geography: Nevada
Funding Type: c4c3
Contact:
Kristee Watson, Executive Director
Presentation Date: 07/23/2024
$31,500 Raised
Sister District mobilizes their national network of grassroots volunteers around the most strategic opportunities to win elections and build power in state legislatures. In 2024, they are driving make-or-break field and fundraising capacity to state legislative races in battlegrounds ― AZ, GA, MI, NC, NV, PA, WI. Sister District is closing narrow vote margins, helping Democrats win key seats, shifting the balance of power in entire chambers, and advancing policies on climate change, democracy, and more. Funding will allow Sister District to implement their proven volunteer-powered field strategies and tactics in these seven target states, and expand their work into MN and NH.
Geography: Arizona, Pennsylvania, Nevada, Michigan, Wisconsin, North Carolina, Georgia
Funding Type: c4c3
Contact:
Lala Wu, Co-Founder & Executive Director
Presentation Date: 05/14/2024